The challenge
Real Perfection PH needed a stronger online presence and more trust in the brand.
The solution
I led the social media marketing and creative team: curating and scheduling content across Facebook and Instagram to keep the brand consistent, and running data-driven ad campaigns to increase awareness, drive traffic and boost conversions. Audience analysis, creative ad design and continuous optimisation kept reach and return improving.
My role
Team lead for social media marketing and creative; ad campaign management.
Stack and tools
- Meta Ads
